Marketing
Monday, March 6 2023 | 17:30 PM
Ask Me Anything: A Fireside Chat with Google
Google has taken a big step into the Best Part of Travel with Things to do, offering up ticket prices and links directly in Google Search, Maps and more. It's…
Monday, March 6 2023 | 16:30 PM
Hot Topics!
This roundtable assembles leadership from top operators across Europe for their views on the state of our industry and the outlook for 2023. Will explore the travel economy, product changes,…
Monday, March 6 2023 | 14:15 PM
Tour Operator Hot Seat: Live Business Coaching Session
In this session, coaches from the Tourpreneur tour operator community will sit down with one operator and put them in the "hot seat," asking hard questions about their business. Think…
Monday, March 6 2023 | 10:00 AM
Let’s Get Direct: How The Tour Guy Built a Big Business on Consumer Direct Bookings
While the OTA (online travel agency) debate in tours and activities goes on without end, many operators quietly build big businesses with direct bookings. Here’s how The Tour Guy built…
Thursday, October 13 2022 | 12:30 PM PDT*
Building Your Digital PR Toolkit
Ready for your share of the limelight? Want to know how to build a PR toolkit in 5 easy steps? Then don't miss this masterclass with Catherine and Bee of daysout.com -…
Wednesday, October 12 2022 | 10:30 AM PDT*
Optimize Your Marketing for Repeat Referral Customers
Business owners know referral and repeat (R&R) bookings are essential to a profitable business, yet many tour, activity and attraction operators don’t do marketing for R&R bookings. In knowing that…
Tuesday, October 11 2022 | 16:00 PM PDT*
The Google View on Things to do
It’s been one of the most talked-about topics in tours, activities and attractions: Google’s major foray into experiences with Google Things to do. This talk and Q&A from the head…
Tuesday, October 11 2022 | 11:45 AM PDT*
The Importance of Building Your Brand
For decades, Virgin has been one of the most iconic global brands, known for its superior quality, disruptive spirit, and penchant for making all experiences extraordinary. Led by Virgin Experience…
Tuesday, October 11 2022 | 10:45 AM PDT*
From Viewers to Visitors: How to Use Vertical Videos on Instagram and TikTok to Convert Millions of Clicks into Customers
How did Justin Buzzi (kayak tour operator) go from 577k video views to 38 million in less than 6 months? Learn from video expert, Justin Buzzi, and social strategist, Samantha…
Tuesday, October 11 2022 | 10:45 AM PDT*
Generating Bookings with SEO: What You’ve Been Doing Wrong
Tired of publishing content that can't compete with the big OTAs? This workshop walks through intelligent SEO tactics to help you develop content that drives bookings. We'll discuss the most…
