- Article
When planning a trip and determining the next travel destination, a traveler's best friend is undoubtedly the internet.
- Segment: Marketing
Marketing
- Article
As tours, activities, and attractions slowly start to open in some countries around the world, others are still forced to remain closed and face uncertainty as to when they will be allowed to reopen.
- Segment: Marketing, Operator Business Tips
- Article
Travelers likely to spend less on tours, activities when they return
- Segment: Marketing, Operations
- Article
The industry will look vastly different at the end of this crisis, so you must prepare your business for when we come out on the other side.
- Segment: Marketing
- Article
It’s April and it’s time to get to work. Specifically, it’s time to get to work on your website. You can do all of these things on your own!
- Segment: Marketing
- Podcast
How do you price, market and push your products amid a global downturn in travel demand? When should you discount?
What messaging and promotions should you use? This workshop walks through best practices and key tips to keep your marketing and pricing on track.
- Segment: Marketing, Operator Business Tips, Operator Stories
- Article
Brush up on your digital marketing know-how to get more traction with your website, and improve your sales.
- Segment: Marketing
- Article
A look at operators of tours and activities who are winning the social media marketing game.
- Segment: Marketing, Operator Business Tips
- Podcast
Jaden generously shares digital marketing tips for tour operators including how tourpreneurs should vet a digital marketing agency, why it is always important to work with a marketing company that understands the tour industry and why a one-off Facebook post is not going to be effective. And Much More!
- Segment: Ask Me Anything, Marketing, Operator Business Tips
