The results are in for the second North American edition of the Arival TourReview Spotlight Awards, and we’re excited to announce the top 10 finalists for each category.
These North American finalists were chosen through a data-driven, independent and impartial analysis of customer reviews across multiple major review sites, online travel agencies (OTAs) and millions of customer reviews, powered by review management platform TourReview. This process enabled us to identify the tour, activity and attraction operators consistently going above and beyond for their customers.
This will be the third rendition of the Arival TourReview Spotlight Awards and the second in North America. The 2024 European awards were presented in March at Arival 360 | Berlin.
The winners for the Arival TourReview Spotlight Awards will be announced during a special theater session at Arival 360 | San Diego on 1 October, 2024.
Congratulations to all the finalists!
30 September – 3 October 2025
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THE event of the year for growth-minded creators and sellers of Tours, Activities, Attractions & Experiences.
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Arival TourReview Spotlight Awards: Finalists
The Arival TourReview Spotlight Awards are based on careful analysis of 50,878 tour, activity and attraction product listings for North America (including Canada, Mexico, the U.S. and the Caribbean).
10 finalists were identified for each category and company size, and are listed here in alphabetical order. The awards are divided into the following categories:
- Sightseeing Tours
- Culinary Experiences
- Adventure Tours & Activities
- Ticketed Visitor Attractions
- Day Tours & Excursions
How were the finalists selected and what do the company sizes mean? Learn more about the methodology here.
Sightseeing Tours Award Finalists
This category includes companies that run tours within a city or destination with a primary emphasis on sightseeing, such as walking tours, urban cycling and hiking tours, segway tours, local driving or bus tours and city cruises or boat tours where the primary purpose is sightseeing.
| Small Operators | Medium Operators | Large Operators |
| CDMX Electric Bike Tours – Website | A Ghostly Encounter – Website | A Day in LA Tours – Website |
| Central Park Pedicab Tours – Website | Adventure Tours in Motion – Website | Austin Detours – Website |
| Kactus – Website | CityView Trolley Tours – Website | Bikes And Hikes LA Tours – Website |
| Pedal or Not… Electric Bicycle – Tours – Website | Cycle City Vancouver – Website | Grim Philly Twilight Tours – Website |
| Rock Junket – Website | Estacion Mexico Free Tours – Website | Lucky Bean Tours – Website |
| Skagway Scooters – Website | The Haunt Ghost Tours – Website | NYC Horse Carriage Rides – Website |
| Spyglass Travel – Website | Pineapple Tour Group – Website | Old South Carriage Company – Website |
| Tekpan Tours – Website | See DC Today – Website | Old Town Trolley Tours Nashville – Website |
| Tons of Fun Tours and Rentals – Website | Top Dog Tours NYC – Website | Palmetto Carriage Works – Website |
| Tours of Cleveland LLC – Website | WeVenture Philadelphia – Website | Witches Brew Tours – Website |
Culinary Tours & Experiences Award Finalists
This category includes companies offering experiences with a primary focus on food and/or beverages, such as food tours, tasting experiences, brewery tours, winery tours and cooking experiences.
| Small Operators | Medium Operators | Large Operators |
| AvoCabo Food Tours – Website | Charleston Culinary Tours – Website | Bobby’s Bike Hike Chicago – Website |
| Brew Donkey – Website | Delicious Denver Food Tours – Website | Doctor Gumbo Tours – Website |
| Canadian Craft Tours – Website | Eat Seattle – Website | Foods of New York Tours – Website |
| Casa Crespo Cooking Class – Website | Key West Food Tours – Website | Miami Culinary Tours – Website |
| Flavor Teller Food Tour – Website | Local Tastes of the City Tours – Website | Napa Valley Wine Train – Website |
| Ix Kool – Website | Manhattan Walking Tour – Website | New Orleans School of Cooking – Website |
| Montreal Craft Beer Tours – Website | Maui Chocolate Tour – Website | Platypus Wine Tours – Website |
| Tequila Tour by Mickey Marentes – Website | Napa Valley Wine Country Tours – Website | Savannah Taste Experience – Website |
| The Agave Experience Tequila Tour – Website | Vallarta Eats Food Tours – Website | Show Me Seattle Food Tours – Website |
| Whistler Tasting Tours – Website | Vancouver Foodie Tours – Website | Vallarta Food Tours – Website |
Adventure Tours & Activities Award Finalists
This category includes companies offering experiences with a focus on active outdoor adventure activities. This includes water sports and rentals, hiking, kayaking, rafting, off-roading, whale watching, hot air ballooning, and a range of water- and land-based adventure tours.
| Small Operators | Medium Operators | Large Operators |
| Alaskan Husky Adventures – Website | Air Ventures Hawaii – Website | Alaska Tales – Website |
| Allens Aquatic Adventures – Website | Hike Maui – Website | Arizona Safari Jeep Tours – Website |
| Amelia Adventure – Website | Horseshoe Bend Slot Canyon Tours – Website | Cabo Adventures – Website |
| Cruisin’ Tikis Key Largo – Website | Jackson Hole Eco Tour Adventures – Website | Dixie’s Lower Antelope Canyon Tours – Website |
| Eco Boat Rentals – Website | K2 Aviation – Website | Juneau Tours & Whale Watch – Website |
| I Ride Like a Star – Website | Kanab Tour Company – Website | Las Vegas ATVs – Website |
| iTravel USA – Website | Pirates of Hilton Head – Website | Louisiana Tour Company – Website |
| Miami Seaplane Tours – Website | Rainbow Ryders Hot Air Balloon Ride – Website | Ocean Tours – Website |
| Red Rock Discovery Tours – Website | Saguaro Lake Ranch Kayaking & Tubing – Website | Shoreline Sightseeing – Website |
| Riverbound Sports – Website | Xtreme 4×4 Tours – Website | Vallarta Adventures – Website |
Visitor Attraction Award Finalists
This category is for ticketed attractions including amusement parks, museums, observation decks, landmarks and monuments, zoos and aquariums that charge admission; free attractions and national and regional parks are excluded.
| Small Attractions | Medium Attractions | Large Attractions |
| Archivo Histórico y Museo de Minería – Website | The Amish Farm and House – Website | Alcatraz Island – Website |
| Bear Creek Feline Center – Website | FlyOver Las Vegas – Website – Website | Chichen Itza – Website |
| Casa Sauza – Website | Fountainhead Antique Auto Museum – Website | Empire State Building – Website |
| Historic RailPark & Train Museum – Website | JAMNOLA – Website | Museo Nacional de Antropologia – Website |
| Longue Vue House and Gardens – Website | Little Canada – Website | The National September 11 Memorial & Museum – Website |
| Montana Grizzly Encounter – Website | Marvel Avengers S.T.A.T.I.O.N. – Website | Statue of Liberty – Website |
| Museo Casa del Mendrugo – Website | Memphis Rock ‘n’ Soul Museum – Website | The Metropolitan Museum of Art – Website |
| Turquoise Museum – Website | Safari Zoological Park – Website | The National World War II Museum – Website |
| Webb Military Museum – Website | Titanic: The Artifact Exhibition – Website | Top of the Rock – Website |
| Wonder House – Website | The Wizard of Oz Museum – Website | Xcaret – Website |
Day Tours & Excursions Award Finalists
This category is for companies offering day tours & excursions which include transportation to destinations primarily outside of the city, such as by bus or boat.
| Small Operators | Medium Operators | Large Operators |
| Arizona Scenic Tours – Website | Colorado Sightseer – Website | Cancun Adventures – Website |
| Beyond Skagway Tours – Private Tours – Website | Customized Tours – Website | Comedy on Deck Tours – Website |
| Estes Park Guided Tours – Website | Dynamic Tour Maui – Website | Danger Charters – Website |
| Grand Canyon Journeys – Website | Grand Adventures Tours – Website | E Noa Tours – Website |
| Greatland Adventures – Website | Kailani Tours Hawaii – Website | ExperienceFirst – Website |
| Grizzly County Wildlife Adventures – Website | Niagara Day Tour – Website | Gray Line of Niagara Falls/Buffalo – Website |
| Olympic Hiking Co. – Website | Oahu Nature Tours – Website | Hawaii Turtle Tours – Website |
| White Mountain Adventures – Website | PicTours Alaska – Website | Over The Falls Tours – Website |
| Yellowstone Adventure Tours – Website | Pink Jeep Tours Las Vegas – Website | USA Guided Tours New York – Website |
| Zion Country Off-Road Tours – Website | Tours by Isabelle – Website | Wasabi Tours Hawaii – Website |
Methodology: How Are The Finalists Selected?
The Arival TourReview Spotlight Awards selection process involves a careful analysis of over 50,000 tour, activity and attraction product listings for North America (including Canada, Mexico, the U.S. and the Caribbean).
Award Criteria: Reviews & Ratings
The award criteria are based on statistical analysis of the volume of reviews and aggregate customer rating (average review score on a scale of 1 to 5). TourReview compiled comprehensive review data on more than 50,000 product listings between 1 June 2023 and 31 May 2024, from seven major online travel agencies and review websites, including:
- Expedia
- GetYourGuide
- Klook
- Tiqets
- Tripadvisor (excluding reviews also on Viator)
- Viator
The aggregate customer review score, or rating, is weighted greater than the total review count, in order to reduce the advantage of larger operators, or operators who might get more bookings and reviews because they have been listed on more websites when compared to operators listed on fewer sites.
Verified vs. Unverified Reviews
Google and Tripadvisor reviews are unverified. Reviews from these websites are counted at approximately 89% and 95%, vs. 100% of reviews where only verified customers can post (all other OTAs). This weighting is based on this analysis of the incidence of fake user reviews for Tripadvisor and Google.
Company Size Segmentation
Because of the significant differences in review volume and ratings for small and large operators, Arival and TourReview developed three segments based on review volume:
- Small: 250-1,000 reviews during the one-year period
- Medium: 1,001-5,000 reviews
- Large: more than 5,000 reviews
Product listings with fewer than 250 reviews were excluded from consideration.
Awards by Company
Each award is presented at the company level. TourReview conducted careful analysis using its proprietary AI as well as manual checks to correlate each tour listing to a single tour or attraction company.
Learn more about the methodology for the award selection process here.
The inaugural North American awards were presented at Arival 360 | Orlando in October — meet the winners here.
30 September – 3 October 2025
Insider Pro Access Members Save 20%
THE event of the year for growth-minded creators and sellers of Tours, Activities, Attractions & Experiences.
Get Your Super Early Bird Ticket Today!
The Arival & TourReview Awards at Arival 360 | San Diego
All finalists will be contacted by Arival—and we’ll be unveiling the winners at the upcoming Arival 360 | San Diego event during the Arival TourReview Spotlight Awards Ceremony, on 1 October 2024. While you do not have to be present to receive an award, we hope to see you there!
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