About Me
In a world where everything is “content,” Kate works as an editorial and digital strategist who helps people and brands bring their stories online in meaningful and authentic ways. For many of her clients, that often means at scale. In her career, she has led global editorial teams for travel brands including Viator and Tripadvisor, helped build startups such as TourismSolved, and worked behind the scenes as a content consultant for leading travel and luxury brands.
Experience
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Content Strategy Advisor
The word “content” can mean different things, depending on who you ask. TourismSolved’s content strategy advisor, Kate Cornell, knows this well. “I like helping people and businesses solve what content they want to create and why. It’s more than writing. It’s how it all comes together to tell a cohesive story about your product.” At TourismSolved, Kate works with tour operators to create unique content that increases traffic and conversions across their sales channels.
Has Spoken At
Wednesday, March 24 2021 | 10:25 AM EST
Writing Tour & Activity Descriptions: How to Make Them Great
Writing Tour & Activity Descriptions: How to Make Them Great Learn how to write clear, compelling descriptions of tours, activities, and experiences to ensure your customers are sufficiently inspired and…
Monday, November 2 2020 | 12:00 PM EST
Solving the Content Conundrum
TourismSolved and Magpie have partnered to help tours and activities operators improve conversion to increase bookings with professional, high-quality content. Join our Innovation Lab where we demonstrate how to tackle…