The New Booking Funnel Is a Feed: How Klook Turns Inspiration into Instant Bookings
06/23/2026 4:00 PM AEST
Digital Marketing, Distribution, Social Media, Consumer Trends, Marketing, Product, Strategy, Technology
Information
The booking journey for travel experiences is being rebuilt in real time—and the new funnel looks a lot like your social feed. In this featured conversation, Klook’s Henry Hooper explores how the company is blending social commerce, creator marketing and powerful backend technology to connect travelers with experiences worldwide. From TikTok partnerships and influencer-powered discovery to the massive infrastructure needed to manage thousands of operators and cross-border transactions, Klook sits at the intersection of inspiration and industrial-scale distribution. Join us for a behind-the-scenes look at what’s working, what’s coming next, and what it means for the future of tours, activities and attractions.


