2020 Arival 360
Agenda
Monday, November 2 2020 | 00:00 AM
Sightseeing with Your Phone
Join this roundtable to hear the success stories and challenges other operators have experienced when using smartphones and digital technologies as ‘tour guides’. How can these tours be developed? Are…
Monday, November 2 2020 | 00:00 AM
Paid Search, Social & Call Tracking – Optimizing Your Advertising ROI When Times Are Tight
Even in a downtown, it can still pay to, well, pay, to get customers in the door. This workshop will walk through key operator strategies for paid search, social, display…
Monday, November 2 2020 | 00:00 AM
Pro Tips to Optimize Your Website for Tourism Sales
Buzz Session: How to use UX design to fix your website’s leaky funnels. A discussion in how to make your site engage a user and lead them towards a sale.…
Monday, November 2 2020 | 00:00 AM
The Marketing Tech Stack for Tour Operators
Join us for a discussion on what your digital foundation should look like. We will cover advanced conversion tracking, marketing performance reporting, business intelligence, process automation, and more!
Monday, November 2 2020 | 00:00 AM
Covid Christmas: How Operators Should Prepare
How should operators prepare to make the most out of this unique holiday season. Whether for the good or the bad, this Christmas season will undoubtedly be more memorable than…
Monday, November 2 2020 | 00:00 AM
Direct Sales are More Important than Ever
Direct sales in these times are more important than ever. Those who own the transaction have more resilient business models. Every operator has a different channel mix. Let's learn from…
Monday, November 2 2020 | 10:00 AM EST
TikTok in 10
The viral social video app TikTok is taking a lot more than just teenagers by storm. Is this the next major digital marketing battleground, or another viral flash in the…
Monday, November 2 2020 | 10:20 AM EDT
Marketing without Money
Keynote: Marketing without Money Peter Ross, Founder, 829 Studios If our industry ever needed a hack to bring in customers on the cheap, that time is now. This short talk…
Monday, November 2 2020 | 11:00 AM EDT
The Mobile Self-Guided Tour Landscape
The Mobile Self-Guided Tour Landscape Iain Manley, Founder & CEO, VoiceMap This talk provides a big picture overview of self-guided tours, the landscape of products and providers, and the role…