Our industry—tours, activities, attractions, events, experiences—is not just the third-largest part of travel; it’s why people travel in the first place. Douglas Quinby shares exclusive Arival research on the outlook for tours, activities, and attractions and key trends shaping the sector’s revival post-pandemic.
Janelle Visser
by Janelle Visser | 23 January 2023
Low booking system adoption rates among tour, activity and attraction operators remains a headwind to industry growth, latest Arival report finds