About Me
As Chief Commercial Officer, Wilfred is responsible for overseeing the Supply Business Development & Operations division, as well as contributing to overall strategy.
Wilfred is instrumental in expanding Klook’s global portfolio of products and services, deepening merchant and operator relations, exploring new business opportunities and product offerings, and optimizing supply operations.
Prior to joining Klook, Wilfred was VP Global Partnership and a founding member of Agoda, where he introduced a direct hotel contracting strategy that propelled Agoda to become the largest hotel platform in Asia with more than 200,000 properties. With 20 years of experience in the online travel industry, Wilfred has attained a holistic view of the travel industry through his illustrious career. He has held countless senior positions, from leading Partnership teams to managing operations across Asia, on-the-ground execution, corporate development, team management, and more.
Has Spoken At
Tuesday, April 29 2025 | 14:30 PM CET
Asia’s Outbound Travel Market: Trends & Opportunities for Europe
Asia’s outbound travelers are returning in full force, bringing significant opportunities for European experience operators. This workshop features two trend-packed presentations from Trip.com and Klook, offering exclusive insights into the…
Wednesday, October 2 2024 | 16:30 PM CET
The Future is Social: Klook, TikTok and Travel’s Next Gen
Google? Nah… Facebook? That’s for my parents. Next-gen travelers are turning to bite-sized video on TikTok, discussions on Discord and inspiration on Instagram to discover, search, and shop. But what…
Wednesday, October 2 2024 | 09:00 AM CET
Hot Takes, Hot Topics!
This roundtable assembles industry leaders of tours, activities and attractions for their views on the biggest trends and developments shaping our industry for 2025 and beyond. This entertaining and thought-provoking…