Marketing

Do you work with your local destination marketing organization (DMO)? If the answer to that question is no or ‘what is a DMO’, you are missing out on one of the most valuable resources to grow your business.

Pricing your product can be one of the most difficult decisions you will make. In this informative video Haley Ward, head of tourism sales and marketing at the Metropolitan Museum of Art discusses how they solved a tricky pricing problem by explaining the value to customers.

With Instagram and other social media outlets, customers are looking to share their lives and adventures, especially when they’re on vacation. But are you doing enough to make your business stand out?

Humor can be an excellent way to cut through the noise and have your customers take notice of your business.

In the digital age, it has become very easy for people online to post bad reviews for a company.

While freediving off the North Shore of Oahu, Ocean Ramsey reaches for the fin of a 17-foot great white shark. She doesn’t panic. Instead, she calmly glides alongside the giant fish before swimming back to the surface and doing it all over again. Ramsey isn’t stranded, nor is she distressed. She loves swimming with sharks,…