Closing the Gap for Women in Experiences

The latest episode of the new Experience This! Travel show explores the gender gap, pay equity and encouraging female advancement into leadership roles in tours, activities and attractions

Reading Time: 1 minute 45 seconds

by | 28 February 2023

Is there really a glass ceiling on women in travel?

While many women have managed to advance to C-level positions, as Arival’s list of women leaders in experiences highlights, and there are many female members of the Arival community who have founded their own tour and activity companies, travel’s gender gap is still very real: the pay equity gap is well-documented and research even shows it got worse during Covid-19. 

In the latest episode of Experience This! Travel, which Arival CCO and Co-founder Bruce Rosard co-hosts alongside Lori Timony from Insightful International and Christian Watts from Magpie Travel, three experienced leaders in the tours and attractions space — Judy Gauthier of Go City, Dominique Sidley of Merlin Entertainments and Natalie Hernandez of Xplorie — share their perspectives on this gap and what women and men can and must do to encourage more female leaders in the experiences sector of travel. 

Lori Timony asks, what piece of advice would you give women who want to advance into leadership roles in travel? | Experience This! Travel

To watch the full episode, check out the Experience This! Travel show on LinkedIn or YouTube.

Women in Travel at Arival 360 | Berlin

One third of the speakers at Arival 360 | Berlin will be female leaders in the tours, activities and attractions space. 

There will also be a dedicated session on allyship and how people of all genders can participate in advancing a diversity of leaders and entrepreneurs in tours and attractions. This panel will explore the meaning and practical applications of allyship with industry professionals moderated by Alessandra Alonso, MD of social enterprise Women in Travel CIC which launched an allyship toolkit and a male Allyship Network in 2021.

ARIVAL 360 | VALENCIA

28-30 APRIL 2025

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Header photo: Yan Krukau / Pexels

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Tags: Featured, women leaders, female executives in travel, women in travel, women leaders in travel, gender gap, female leadership, gender pay gap, glass ceiling

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