About Me
Jason joined Sl Green in August 2019 to lead the sales and marketing capability for Summit One Vanderbilt. Being involved with the project from an early stage, he was able to guide design and customer experience choices that would help support the robust influencer marketing program that has made Summit One Vanderbilt NYC’s newest “must visit” destination. He has also held leadership roles for several location-based entertainment venues including including Gulliver’s Gate (NYC), Pip’s Island (NYC) and the Michter’s Fort Nelson Distillery Experience (Louisville, KY). He also served as Chief Marketing & Digital Officer for New York Cruise Lines from 2010-2016 where he launched several brands, including North River Lobster Company and The Beast as well as delivering millions of guests and increasing profit by 25%. Prior to coming to the attractions industry, Jason led the branded-experiences studio at internationally renowned design firm, Rockwell Group. While there he led the development of projects for iconic brands such as Club Med, Marriott Hotels and Resorts, Mercedes-Benz and Coca-Cola. He graduated from Skidmore College with Honors in theater and attended NYU’s prestigious Interactive Telecommunications Program (ITP). He lives in NYC with his wife, 2 teenage daughters and Benji the Wonderdog.
Experience
-
Founder
-
Senior Vice President, Director of Sales and Marketing
Jason joined Sl Green in August 2019 to lead the sales and marketing capability for Summit One Vanderbilt. Being involved with the project from an early stage, he was able to guide design and customer experience choices that would help support the robust influencer marketing program that has made Summit One Vanderbilt NYC’s newest “must visit” destination. He has also held leadership roles for several location-based entertainment venues including including Gulliver’s Gate (NYC), Pip’s Island (NYC) and the Michter’s Fort Nelson Distillery Experience (Louisville, KY). He also served as Chief Marketing & Digital Officer for New York Cruise Lines from 2010-2016 where he launched several brands, including North River Lobster Company and The Beast as well as delivering millions of guests and increasing profit by 25%. Prior to coming to the attractions industry, Jason led the branded-experiences studio at internationally renowned design firm, Rockwell Group. While there he led the development of projects for iconic brands such as Club Med, Marriott Hotels and Resorts, Mercedes-Benz and Coca-Cola. He graduated from Skidmore College with Honors in theater and attended NYU’s prestigious Interactive Telecommunications Program (ITP). He lives in NYC with his wife, 2 teenage daughters and Benji the Wonderdog.
Has Spoken At
Thursday, October 29 2020 | 00:00 AM
How One Operator Chose Their Booking Tech
Choosing a reservations technology system for your business, whether you are large or small, is not easy. Tours and attractions veteran Jason Hackett has done it more than once. In…