12-14 June 2023
Arival | Activate Bangkok 2023
Tap into Asia’s travel trends in one of the most dynamic cities in the world and join us for networking, peer-to-peer learning, and on-trend sessions where you drive the conversation.
Ms. Petersen is the President & CEO of smarTours LLC, a private-equity backed operator of guided tours. Prior to this role, she was the CEO of Time Out Digital from 2016-2018 – the media arm of the Time Out Group, the UK-based iconic listings publisher. She previously spent nearly a decade with TripAdvisor; serving as President of TripAdvisor for Business from 2010 to 2013 and as Chief Marketing Officer for the company from 2004 to 2010 Joining as one of the first two dozen employees she launched the marketing & product functions and oversaw tremendous growth in traffic, awareness, and revenue plus grew the company from a US-centric offering to the number one global travel brand.
While leading the B2B group, she grew hotel subscription revenue from launch to $100mm in annual recurring revenue. From 1999 to 2002, Ms. Petersen served as Vice President, Marketing with Preview Travel and Travelocity (upon Preview Travel’s acquisition by Travelocity). From 1997 to 1999, Ms. Petersen served as Vice President with Charles Schwab and Co., and from 1993 to 1996, Ms. Petersen served as a marketing director with Fidelity Investments. In 1989, Ms. Petersen began her career with American Express holding management positions in the card, travel, and financial services divisions. Ms. Petersen previously served as an independent Board Director to RealSelf (a private, venture-backed digital media company), as a Board Director for Time Out Group (Listed on London’s AIM), and for Bankrate, Inc. (an NYSE listed company) sitting on both the audit & compensation committees. She has also served as an advisor and/or investor in several technology startups.
Named one of the top 25 Women in Travel by Forbes Magazine; Ms. Petersen is an amateur artist and a world traveler having visited over 45 countries, been a resident of 3, and visited every continent but one (Antarctica). Ms. Petersen is a graduate of Columbia University where she received her MBA and Colby College where she graduated with a BA in Economics received with distinction and honors in the major. She lives with her husband and daughter in New York City.
Wednesday, June 9 2021 | 11:20 AM EST
This panel discussion delves into all of the big challenges and key trends facing the multi-day sector. Expect a no-holds-barred discussion with innovative operators on the outlook for the market…
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No refund will be provided as a result whether directly or indirectly of the following:
THE “GLOBAL REFUND PROGRAM” IS A PROGRAM OF JSV EVENTS LIMITED WITH REIMBURSEMENTS MADE BY VERICLAIMS, INC. POWERED BY FANSHIELD INTERNATIONAL, LLC AS AN AUTHORIZED REPRESENTATIVE OF JSV EVENTS LIMITED (REGISTRATION NO 10712264)
At Arival, we believe travel can make the world a better place. Our mission is to establish and inspire a diverse community of individuals and companies in the In-destination Industry by providing opportunities to gain insight, share knowledge and build connections. To make it possible for true collaboration, creativity, innovation, and idea exchange to thrive, we are committed to facilitating a welcoming and respectful community for all. This Conference Code of Conduct shares our community expectations and applies to all attendees, employees, exhibitors, speakers, sponsors, volunteers, and other participants at Arival- produced and sponsored events. We empower all participants in our community to actively engage in creating a friendly, inclusive and safe environment for all.
Arival’s core values include the following, and create an expectation for conduct at our events:
We demonstrate a deep respect for human beings inside and outside our company and for the communities in which they live.
We value integrity and strive to consistently interact with others in ways that are authentic, ethical, and fair.
We are dedicated to transparency, committing to clear, open and honest communication.
We actively pursue and advocate for diversity and representation of varying cultural backgrounds, perspectives and ideas
Arival welcomes people from all cultural backgrounds, and does not discriminate on the basis of race, color, creed, gender (including pregnancy, perceived pregnancy, childbirth, breastfeeding, or related medical conditions), gender identity, religion (including religious dress and grooming), marital status, domestic partner status, genetic information, age, national origin or ancestry, military or veteran status, sexual orientation, physical or mental disability, or any other basis protected by federal, state, or local laws.
Accordingly, participants must refrain from displaying any demeaning, harassing, aggressive, or intimidating behavior or materials that would interfere with others’ experience and participation in our community.
If you witness or are subjected to inappropriate or disruptive behavior or have any other concerns, notify an Arival staff member as soon as possible.
Inappropriate or disruptive behavior will not be tolerated. Arival reserves the right to refuse entry to or remove any party from the event at any time when participation or behavior create a disruption or hinder the event or enjoyment of the event by other participants. All determinations are at the sole discretion of Arival, and the decision of the Arival team will be final. Severe breaches of this Conference Code of Conduct may result in disqualification from participating in future events. Individuals expelled due to violating this Conference Code of Conduct will not be eligible for a refund or other consolation.
If you have questions regarding this Conference Code of Conduct or its implementation, please contact us at [email protected] or +1.720.410.9395
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