Alex co-founded Arival with Douglas & Bruce to provide insights, knowledge and networking for the hundreds of thousands of experienced providers around the world. A nine-year veteran of Tours, Activities & Attractions, Alex is also co-founder and Advisor at Redeam, a channel sales platform serving the sector. He was previously Senior Vice President of Partnerships at Nor1, a leading hospitality merchandising provider. He joined Nor1 after it acquired Flextrip, a B2B tours & activities distribution network he co-founded.
Alex is a 15-year veteran of technology startup companies, previously co-founding Cruvee, a business intelligence company for the wine industry where he led Business Development. Prior to that, he co-founded FanAxis, one of the world’s first fan club management and merchandising firms in the music and entertainment industries. Alex is based in Boulder, Colorado.
Has Spoken At
In an age of rapidly rising online travel agencies and the growth of third-party distribution, growing direct booking channels is moving to center stage for every tour, activity and attraction…