FareHarbor Founder to Lead Rezdy-Checkfront-Regiondo

FareHarbor co-founder and former CEO Lawrence Hester is taking the reins of the booking system group of companies

Trade show booths for booking and travel software companies with attendees networking and viewing displays.

by | 10 June 2025

The Rezdy-Checkfront-Regiondo booking system rollup has new leadership.

Lawrence Hester, Co-Founder and former CEO of FareHarbor, will be the new CEO of the combined companies, which now operate under parent company Expedition Software Holding. Hester is a limited partner at Vertica Capital, the investment firm that funded the merger. He succeeds another former Fareharbor executive, Mark Loh, who has led the group of companies since a management shakeup early in 2024. 

Canada-based Checkfront and Australia-based Rezdy merged in July 2023, followed shortly after by the addition of Europe-based Regiondo. The deal gave the combined reservation technology (or res-tech) company expanded reach in three different major global regions (North America, Oceania and Europe, respectively). 

At present, the three companies continue to operate under their respective brands, and the organization has declined to comment publicly on future plans. 

The choice of Hester as CEO is significant. Hester led FareHarbor during a time of rapid growth. The company transformed the software sector for tour and activity operators with the disruptive customer-fee pricing model that became widely adopted by other providers. FareHarbor was also well known for an aggressive sales culture. In one example, the company scooped up 90% of one of its biggest rivals’ business in a one-week period.

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Tags: acquisition, fareharbor, checkfront, Featured, Regiondo, booking system, Rezdy, Restech, reservation technology, Merger, res-tech, experiences tech, tours and activities tech, Lawrence Hester, rollup
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