Watch: Understanding the Asian Outbound Traveler

At Arival Berlin 2019, experts share key insights to engage Asia’s travelers.

by | May 30, 2019

Leaders from one of the world’s largest attraction companies, Merlin Entertainments, and Asia’s rising online travel agency (OTA) Klook dive into the key trends shaping how Asia’s travelers plan and book their experiences in destination, and what they expect when they get there.

From booking patterns and guest expectations to the all-important Asian “super apps” such as WeChat, this discussion held at Arival Berlin 2019 decodes the trends to help operators understand the Asian customer.

Hear Dominique Sidley, Global Trade Strategy Director for Merlin Entertainments, and Wilfred Fan, Chief Commercial Officer for Klook, talk about their successes—and mistakes—in understanding Asia’s travelers.

Want to really dive deep on Asia? Join us in Bangkok for two full days dedicated to the Asia marketplace for tours, activities and attractions on 24-26 June 2019!

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