How do you begin to design a major new attraction in a destination that already has it all? In this talk, presented at Arival Orlando 2019, attractions industry veteran Jason Horkin walks us through the design-led approach he and his team took to develop the Vessel and the Edge, and how New York City’s Hudson Yards tackled design and development challenges in the very busy Big Apple.
Research shows both convenience and notable attractions drive tour selection. Here’s why.
