About Me
Rocío studied Law and Business Administration at Pablo de Olavide University (Seville) and earned an MBA from INSEAD (Singapore and France). She began her career in M&A at Cuatrecasas and Gestamp, then spent five years at McKinsey & Co across Latin America and Spain, becoming Engagement Manager. Before joining Fever, she was Marketplace Manager at Amazon, leading the Paid Services consulting team. She now leads Fever’s business development and expansion in Spain, Portugal, and Italy.
Has Spoken At
Wednesday, April 29 2026 | 16:15 PM CET
Fever’s Playbook: Local, Live & In-Demand
Fever isn’t just another OTA — and that’s exactly the point. In this one-on-one conversation, Rocío Trujillo Alba breaks down Fever’s model for discovering, creating, and scaling local events and…


