Capturing the Outbound Chinese Traveler

03/05/2019 1:00 PM



It’s every travel brand’s biggest opportunity – and biggest challenge. Winning over the Chinese traveler, from shopping and booking to the guest experience, is no easy thing. In this presentation, the global trade strategy director for one of the world’s biggest attraction companies walks us through their strategy to succeed with the outbound Chinese travel market.

Event: Berlin 2019

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