Operator Outlook (2021)

This latest free report, based on surveying conducted in March and April 2021, covers the state of recovery and the outlook for travel’s third-largest sector.
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Arival conducted the third Pulse Survey of tour, activity and attraction operators in March and April 2021 to track the state of recovery, the outlook among tour, activity and attraction operators and the steps they are taking to address the challenges of the pandemic and the reopening of travel.

The Arival Operator Outlook Survey covers the following topics: 

  • The impact of the pandemic on bookings in 2020
  • The outlook for 2021
  • Steps operators are taking to manage their business through the pandemic
  • Health and safety measures
  • Operator business failure risk and outlook on the future
  • Actionable takeaways for creators and sellers of tours, activities, and attractions

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Arival has fielded its industry Pulse Surveys with the following partners since March 2020 and has received more than 2,700 qualified responses.

  • Be A Better Guide
  • BeMy Guest
  • Bookingkit
  • Checkfront
  • FareHarbor
  • Expedia Group
  • GetYourGuide
  • Globaltix
  • Groupon
  • Peek
  • Redeam
  • Rezdy
  • RocketRez
  • Tourpreneur
  • TrekkSoft
  • TripSchool
  • TripShock
  • U.S. Travel National Council of Attractions & Experiences
  • Viator
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