Trends

  • Article

Google’s Things To Do Beta is Here (and the Key Word is “Beta”)

by | August 2, 2021

Google quietly rolled out a trial run of its new Things To Do display for attraction business listings. We took a close look at a number of listings, and this soft launch is a bit rough around the edges. It shows just how hard it can be — and how much there is to do — even for a tech giant like Google in our sprawling, complex industry. Here’s why, and what you need to know
  • Article

Arival presents the future of tours, activities and attractions at Tourism Innovation Summit 2021

by | July 30, 2021

Arival is co-organizing a forum at the Tourism Innovation Global Summit to help tours, activities, attractions and the broader travel industry capture the opportunities in experiences as travel and tourism restarts
  • Article

4 Financing Options for Struggling Tour & Activity Businesses

by | July 27, 2021

The Payroll Protection Program may be over, but there are still public and private programs to help struggling tourism businesses
  • Article

Understanding SEO

by | July 27, 2021

Small changes to your SEO setup can make a big impact
  • Article

Fat Tire Tours Launches Operator-Led OTA

by | July 20, 2021

Paris-Based Bike Tour Operator Launches Fat Tire Tours Bike Tour Network
  • Article

Why You Need a Google My Business Account (and Four Ways to Optimize Your Listing)

by | July 19, 2021

Google My Business is one of the most important tools an operator can have to drive new business
  • Article

4 Tips for Operators Restarting Their Marketing Campaigns

by | July 13, 2021

Arival spoke to Sean Rice of Follow the Camino and One Foot Abroad to discover how they’re reengaging their potential customers
  • Article

A Social Media Primer for Tour and Activity Operators

by | July 13, 2021

As long-standing platforms continuously change and new platforms emerge, it is important to keep evolving
  • Article

5 Things Operators Need to Know About the End of Reserve With Google

by | June 30, 2021

Google has told its OTA and tech partners that booking through Google My Business will end August 1. Here are five things you should know

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