Don Littlefield is the Director of National Operations of Brews Cruise, Inc., a company founded in 2006 that currently has diverse culinary and beverage tour operations in twelve locations around the United States. His previous assignment was as the General Manager of Brew Bus Tours with operations located exclusively in New England.
Don has a varied background in retail and restaurant management, data collection and reporting, technology sales, real estate, and non-profit leadership. These experiences allow him to assist tour and activity operators to grow and expand with the goal of connecting more thirsty guests directly to local craft alcohol entrepreneurs.
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The challenge when pricing your tours is making sure that you are able to effectively sell to your guests and still cover your expenses. All too often, tour operators will…