Benedikt Berlemann

VP of Sales & Supply

GetYourGuide

About Me

Benedikt Berlemann is GetYourGuide’s VP of Sales & Supply, leading the global organization responsible for scaling and strengthening the company’s supply marketplace so travelers can discover outstanding experiences worldwide. In this role, he drives supply growth strategy with a strong emphasis on curation and optimization, and partners closely across teams to build an AI-powered, human-led curation approach that helps guests find the best activities at scale. Benedikt brings deep international marketplace and strategy experience. He joined GetYourGuide from Amazon, where he spent nine years leading EU marketplaces and served as a board member of Amazon Europe. Prior to Amazon, he worked at McKinsey, advising clients on growth and strategy. Benedikt holds a PhD from the University of Cologne. Since stepping into the VP role in March 2025, Benedikt has helped advance key initiatives to improve supply quality, simplify partner onboarding and management, and strengthen global partner support – supporting experience creators as they grow their businesses and deliver unforgettable moments for millions of travelers.

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