About Me
Tina is the founder of Alternative Athens & Back to the Routes, two innovative companies that have changed the way people travel in Greece. Alternative Athens offers original tours and authentic local experiences for more than 35.000 travelers annually, while Back to the Routes offers in-depth road trips that travelers can customize on-the-go. Featuring among Greece’s most inspiring female entrepreneurs, Tina has a marketing & business background and has worked with companies in the US, France, the Netherlands and Greece. She is an expert in destination branding, experience design and tour guide training.
Has Spoken At
Wednesday, April 30 2025 | 09:30 AM CET
Tour Talk: Europe’s Top Operators on the Biggest Challenges in Tours & Experiences
From overtourism and regulatory shifts to competition, distribution headaches, and the pressure to innovate, Europe’s tours and experiences sector faces no shortage of challenges. In this candid roundtable, top operators…
Monday, March 6 2023 | 16:30 PM
Hot Topics!
This roundtable assembles leadership from top operators across Europe for their views on the state of our industry and the outlook for 2023. Will explore the travel economy, product changes,…
Thursday, November 11 2021 | 10:00 AM
What’s Next in Experiences: Research & Roundtable
Tours, activities, attractions – the things travelers do when they get there – have always been at the heart of each trip, and the center of each destination. But as…