About Me
I’m Oliver Green, I work as an AI & Insights Contributor at Arival, Entrepreneur and AI-powered marketer focused on travel and tourism. I help tour operators turn great experiences into scalable, systemised businesses using AI, automation, and smart growth strategy.
With real operator experience across marketing, reviews, finance, and tech, I advise travel brands on increasing direct bookings, improving guest journeys, and building systems that scale without losing authenticity.
I’m also the founder of the Experience Marketing Newsletter, where I share practical insights on AI, automation, and modern experience commerce.
At heart, I’m an operator, building, testing, and refining growth systems for ambitious tour and activity brands.
Has Spoken At
Wednesday, August 26 2026 | 10:00 AM EDT
Arival | GetYourGuide Webinar: Organizational AI for Operators
Douglas Quinby and Oliver Green from Arival, and Frederik Waller from GetYourGuide, present a practical session exploring how leading businesses are putting AI to work today. Through live demonstrations, real-world…
Tuesday, September 30 2025 | 09:00 AM CET
AI Skills Live: The Ultimate GenAI Throwdown
In this fast, fun, and genuinely useful session, we pit two teams of AI pros against each other to build, create, and problem-solve.. The twist? The audience calls the shots.…
Tuesday, September 30 2025 | 09:00 AM CET
Disrupted: Who Wins AI’s Distribution Wars? – The Great Debate
As AI reshapes how travelers search, choose, and book, the distribution landscape is getting a major shakeup. Will AI agents and smarter tools tip the scales toward direct bookings? Or…


