Nicole Smith is the founder and CEO of Flytographer, a marketplace that connects people with local photographers in cities around the world for fun, hassle-free vacation photo shoots. Flytographer has captured over 3 million memories for travellers, everyone from millennials to grandparents. Launched as a side-hustle in her home office in 2013, Nicole has grown Flytographer into a multi-million dollar business that operates in 350 cities across six continents, and was ranked as one of the fastest-growing startups in Canada in 2017 & 2018 by Canadian Business Magazine. Conde Nast Traveler has called Flytographer “The Future of Travel Photography” and Travel + Leisure has said it’s “The perfect gift for a couple going on a once-in-a-lifetime dream vacation.” Flytographer has appeared everywhere from a Netflix show to The New York Times to Oprah.com (where it was called an “Ingenious travel hack”). Prior to Flytographer, Nicole spent 13 years in global marketing and consulting roles at Microsoft. Nicole was selected as an E&Y “Winning Women Class of 2018” and was featured in Mashable’s “Eight Women Shattering The Travel Industry’s Glass Ceiling.” She is also a board member for The Forum for Women Entrepreneurs in Canada.