John White
CEO
Hawaii Farm Project
About Me
As CEO of Hawai‘i Farm Project, John brings decades of experience in hospitality, commercial strategy to help grow agritourism on Maui. Today, he leads Hawai’i Farm Project’s family of Maui-based agricultural and agritourism brands to create meaningful connections between visitors, residents, agriculture, and the people who make it possible. Previously, he was Director of Sales & Marketing with Kā‘anapali Beach Hotel and later served as Director of Commercial Strategy for McNaughton Hospitality.


