About Me
B. Joseph Pine II is an internationally acclaimed author, speaker, and management advisor. Joe cofounded Strategic Horizons LLP to help businesses conceive and design new ways of adding value to their economic offerings and has addressed the World Economic Forum, the TED Conference, the Consumer Electronics Show, and South by Southwest. He is most famous for his book The Experience Economy and in 2026 will publish The Transformation Economy: Guiding Customers to Achieve Their Aspirations.