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AI in Experiences: Case Studies in Emerging Tech

Five detailed case studies in to illustrate how a variety of in-destination experiences businesses have used AI successfully in their businesses
By: Tony Carne & Christian Watts

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Summary

As a companion to The Arival Guide to AI in Experiences, we have compiled five detailed case studies to illustrate how a variety of in-destination experiences businesses have used AI  successfully in their businesses. These case studies include:
  • Guide-guest communications
  • AI for customer service at the point of sale
  • Integrating AI into company culture
  • Creating a multi-language website on the fly (nearly)
  • Exploring business, marketing and product planning with GenAI
Insider Pro Access members can download each individual case study at the links below.

What’s In These Case Studies

Case Study: Guide-Guest Communications
This case study explores how two operators improved guide-guest communications, resolved operational bottlenecks and delivered better customer experiences.
Case Study: AI for Customer Service at the Point of Sale
This case study explores how one operator group implemented an AI-powered chatbot to automate customer inquiries to improve customer service.
Case Study: Integrating AI into Company CultureAI
This case study explores how one online travel agency has embraced AI to foster a culture of adaptation and change across the organization.
Case Study: Creating a Multi-Language Website on the Fly (Nearly)
This case study explores how a San Francisco bus tour operator uses AI to create and update their website in multiple languages, and analyzes and manages online customer reviews.
Case Study: Exploring Business, Marketing & Product Planning with GenAI
This case study explores how one tour operator used ChatGPT to kickstart its strategic business and marketing planning and learned how to use — and get comfortable using — AI tools in the business.

Research Partner

This Arival Guide was produced in partnership with:

Access These Arival Guide Case Studies

While The Arival Guide to AI in Experiences is available to Insider Free Access members, the companion case studies are exclusively available to Insider Pro Access members: log in or sign up for a pro membership to download these case studies today!

Become an Insider Pro Access member today and get access to the full library of Arival research, plus many other benefits such as free consulting sessions, special discounts and 20% off in-person events, starting from $179 per year.

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