Who Gets In? Ticketing, Trust & the Future of Access
04/28/2026 4:00 PM CET
Información
Access to Europe’s top attractions has become one of the industry’s biggest friction points — for tour operators, OTAs, destinations and the attractions themselves. This panel brings together attraction leaders and industry stakeholders to unpack what’s broken, what’s working, and what needs to change around ticketing, distribution, and partnerships. Attendees will gain a clearer view of how access decisions are made, the role for operators and OTAs , and what more sustainable collaboration could look like.


