Founder of Black Outdoor Adventurers, Mina Okpi is a tour operator on a mission. She sat down with Tourpreneur Host Shane Whaley and explained why she feels the outdoors industry is not marketing to people of color. Mina has started her own tour business to encourage more people of color to enjoy nature and the outdoors.
Janelle Visser
by Janelle Visser | 23 January 2023
Low booking system adoption rates among tour, activity and attraction operators remains a headwind to industry growth, latest Arival report finds